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Promotion: Send out a Community Announcement

For Public Libraries

Here is some draft copy for an email or newsletter announcement to your patrons:

If you're interested in independent, foreign language, classic, or documentary films, you're in luck! Get out your library card and sign up for Kanopy, the Library's newest on demand video streaming service, here: {insert your Kanopy website}

You can stream over 26,000 carefully selected films from hundreds of popular producers such as The Criterion Collection, The Great Courses, and PBS, as well as thousands of independent filmmakers. Kanopy’s films cover all topics including foreign languages, LGBT cinema, career development and business skills, environmental sciences, history, astronomy, and much more.

Note on images: You can also find some images and logos here that you can use as you see fit.

For Academic Libraries

Emailing faculty to alert them about Kanopy can be very effective, especially when tailoring the emails to be subject specific to the faculty member and their department. Kanopy can provide some tailored emails for specific departments for you that list highlighted films and collections, but here is a generic email template (not - ensure to change out the URL to your library's website):

"Dear Name,

We are pleased to announce that the Library has recently introduced the new online video streaming service, Kanopy. Kanopy's collection includes thousands of award-winning documentaries, training films and theatrical releases.

Click here to start watching:{insert your Kanopy website}

The collection includes a number of leading producers, such as the Criterion Collection, PBS, Kino Lorber, New Day Films, The Great Courses, California Newsreel and hundreds more.

You can easily share films, create clips or teaching playlists, and embed them into the course system. We hope you enjoy the films!

Kind regards,


Note - you can also get the direct links to subject-specific collections (e.g. gender studies, nursing, etc) from the subject drop down at the top of the Kanopy website. The subject specific links can be very helpful when communicating to subject-specific departments.


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